Download e-book for iPad: Creating the Customer-Driven Academic Library by Jeannette Woodward

By Jeannette Woodward

educational libraries are dealing with what could be the so much tricky interval of their historical past. With increasingly more scholarly content material to be had on-line and available nearly anyplace, the place does the normal 'brick and mortar' library healthy in?In this ebook, Jeannette Woodward assaults those and different urgent concerns dealing with cutting-edge educational librarians. Her trailblazing innovations heart on holding the customer's viewpoint in concentration invariably that will help you: combine know-how to satisfy trendy pupil and college wishes; revaluate the function and serve as of library carrier desks; enforce staffing techniques to compare patron expectancies; and, create new and potent promotional fabrics. Librarians are actually confronted with advertising and marketing to a iteration of scholars who go online instead of stroll in and this leading edge ebook provides the instruments had to continue shoppers coming in the course of the door.

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Creating the Customer-Driven Academic Library by Jeannette Woodward


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