Read e-book online Running the Digital Branch: Guidelines for Operating the PDF

By David Lee King

holding a library web site is as very important as its preliminary improvement. during this factor of "Library know-how experiences" King attracts from his team’s four-year adventure working the acclaimed electronic department of the Topeka & Shawnee County Public Library (TSCPL). From web site tweaks to staffing matters, King outlines suggested options and workflow plans for consistently assembly library clients’ wishes and successfully highlighting library courses and companies, including

how one can have interaction library clients in conversations approximately books, videos, and different materials
an in depth directory of what facts TSCPL tracks and the instruments they use for the web site, blogs, and social media systems resembling YouTube, Twitter, fb, and FourSquare
Their team’s method of successfully keeping 24 blogs and 6 social media accounts
guidance for utilizing rotating banner advertisements to attract awareness to web site content material, a method which introduced in 3,000+ web page perspectives for a put up concerning the new library catalog
purposes at the back of the choice emigrate to the WordPress content material administration approach (CMS)
How amassing client suggestions ended in more desirable place for his or her My Account link

The classes discovered through King and his group at TSCPL may help any library sharpen their presence on the internet whereas successfully keeping library web site operations.

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Running the Digital Branch: Guidelines for Operating the Library Website (Library Technology Reports, August/September 2012) by David Lee King

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